What SDRs actually earn in Nigeria
Book the meeting. That's the whole job. Here's what the market actually pays them in 2026 — broken down by seniority, in NGN, with the context you need to make a competitive offer without over-paying.
Salary by seniority
Monthly gross, Nigerian Naira. Lagos baseline — adjust downward 5–20% for other cities. The senior band is where talent quality leverages most; under-paying here costs you the hire entirely.
₦200,000
to ₦450,000 · 0–2 years
₦450,000
to ₦900,000 · 2–5 years
₦900,000
to ₦1,800,000 · 5+ years
Sources: Profolio.ng, internal Tezera posted-job data · Updated May 2026
About SDRs in Nigeria
SDR roles in Nigeria are most common at startups selling to international customers — the cost arbitrage of a strong English-speaking SDR in Lagos vs the US is hard to beat. Local-market SDRs are rarer; Nigerian SMB sales tends to run on warm intros, not cold outbound. For roles targeting US/UK accounts, the interview signal is a tight email + phone roleplay with a real ICP. For Nigerian-market SDRs, signal is network depth in the relevant industry (banking, retail, healthcare).
Where to go next
Hire your next sales development representative using Tezera.
AI handles screening and role-specific assessments, then takes the notes while you interview. You read a ranked shortlist and focus on the conversation.
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